A knowledgeable and experienced lawn care company can significantly improve the landscape of a commercial or residential property. At Wright Manufacturing, we offer commercial mowers that work for either type of client. We know you want to leave your customers with the best lawns in town. What kinds of lawns do you typically mow? Are you working on residential lots and properties only? Do you focus more on commercial businesses and establishments?
Whether you’re hoping to invest more in commercial properties or build your commercial property client base, we’ve got some tips to help you achieve your business goals:
- Start Scouting– Pay attention as you drive from site to site. Do you notice a commercial property that could use a little work on its landscaping? Look for funeral homes or other large properties with neglected lots. Notice any new businesses with larger lots. Lawyers offices, dentists and contractors are just a few examples of businesses that are responsible for their property’s landscaping.
- Make Connections– Once you have a list of potential new clients, do your research to connect with the business owners or managers. This can be as simple as knocking on a door or doing an internet search.
- Be Genuine– It’s important to be yourself and connect with potential clients on a personal level. They know that you’re operating a business. The first thing you want to do is let them know that you’ll be easy to work with. You can achieve this goal by being friendly and personable. This might seem like a very basic tip. However, the value of a personal connection can’t be stressed enough. Don’t be afraid to make small talk.
- Know What You’ve Got to Offer– Once you have a potential commercial client’s attention, you’ll want to be simple and concise. Let the client know about your lawn mowing services and landscaping opportunities. Take notes about things you think you could improve about properties. Many businesses don’t take the time to focus on the appearance of their lawns. They’ve got enough important things to worry about. Know what services you offer and how your services can improve the presentation of their businesses. Be prepared to offer them a quote of your services, but try to hold off until another meeting. Don’t just pitch a price and leave; talk through the options and offer to bring a quote by the next day or two.
- Stay Positive– You probably won’t land every business you approach as a new client. Pay attention to the reasons your services are declined. Learn from when a client doesn’t accept your business proposal.
- Seal the Deal– If you have an opportunity to sign a new client, then remind the client about what sets you apart from other companies. It is often in the best interest of both parties to sign a contract. This will help protect you and set clear expectations for your services. A contract can also lock in your clients for a longer period of time. You may be able to find opportunities to work with them during seasons of slower growth.
If these tips work for you, then make sure you’re using the best mowers in the business. At Wright Manufacturing, we understand what it takes to get the job done. That’s why we offer expert advice and build high-quality commercial mowers. We hope you find these tips helpful as you seek out new commercial properties to mow and maintain.
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